Finally — a wallet that clicks with your lifestyle. Push² — pronounced Push Push— is a new invention. A button-free way to release your cards — push to release, push to lock in. Our perfected card-holder gives you clear visibility, quick access, and reliable order. We created a cardholder-wallet that complements your style and your sense of design.
NETIC comes from magnetic.
It stands for the bond we share — between people, ideas, and everything we create. When we have an idea, it pulls us in like a magnet — and we hold on. Even when the process gets tough, we stick together to bring it to life.
Vi grew up in a family restaurant — and with it, a deep-rooted sense of entrepreneurship. Her head was always full of ideas. At seven, she cut up kitchen towels to create “fashion pieces” with glue and imagination — and got into serious trouble with her mom.
Years later, she nearly set her student flat on fire trying to build a slim, inflatable shoe for bruised feet — made for the walk home after a night out in heels.At seventeen, she skipped lectures for a crash course in wellness therapy — paid off over a year as a student. The plan: to build automated wellness spaces powered by machines, available anytime, anywhere. Ideas were never enough.
If I build something, I need to understand every step, every detail — the logic, the feeling, the potential behind it.
As you can imagine… most of those ideas didn’t go anywhere. Let’s blame the timing, not the vision.
After studying International Business, Vi worked as a creative strategist in the corporate world — but the question never left her: Is this really everything I can achieve?
NETIC became her answer.
A return to that fearless, childhood urge to create something real, bold, and entirely her own. A dream 30 years in the making — now coming to life. And you’re a part of it!
We envisioned a brand with its own essence: a distinct visual and verbal language that elevates this card ejector wallet into the world of fashion — made to impress with your individual style. Crafting this wallet was no easy task. The greatest challenge? Developing our unique Push² Design — all within an incredibly compact space. Anyone can make a wallet. But creating a fully-featured one that’s only marginally larger and heavier than the cards it holds? That’s a true feat.
We are all in. We invested our savings and taught ourselves everything it took — from 3D modeling and precision handcrafting to renderings, website, and concept.
Every detail you see is made by us — and made to push what’s possible.
NETIC began as a family project Christmas 2022 — born from the simple desire to build something we couldn't find.
We had just built our own ultra-slim leather wallet — held it in our hands — and thought: what if a single push made the cards slide out, and another click locked them back in? No buttons. No distractions. Just pure function wrapped in clean, premium design.
We didn't come from wealth, but from something far more powerful: creativity and grit. Our parents immigrated to Germany with little, but taught us something priceless — if it doesn’t exist, you create it. As kids, we played with handcrafted toys. Broken things were never thrown away — they were repaired, reimagined, or turned into something better. Our father even built small machines for our restaurant — in wildly creative ways you’d never expect.
John has been a gifted musician since childhood, he’s always had a deep sense for harmony — in music, design, and systems.
He studied Finance, taught himself to code — especially in the field of AI — and now works full-time as an IT engineer. Along the way, of building NETIC, he also learned 3D sculpting and high-precision crafting — completely self-taught, driven by curiosity. Like many teenagers, he grew up under silent pressure to 'become somebody' — shoutout to the Asian kids; you know what that means. He freed himself from external expectations — from the quiet pressure of society — and followed his own rhythm.
What started as a side project turned into a mission: to design the best slim wallet to serve your needs. A wallet that reflects who we are — and what we believe the world needs more of: Bold ideas and clean design to make you stand out.
NETIC is family-built. And proudly so.
At NETIC Design, we’re committed to unlocking the full potential in every area of life. Inspired by our signature innovation — the Push² Design — and the emotions behind its invention, the NETIC Wallet is a symbol of momentum. Of that quiet urge to keep going, to keep pushing forward.
Marcel grew up in a doctor’s family — having everything he needed, but still chose to work and pay for two diploma degrees by himself. He rocketed through his career, built a more-than-comfortable life, and found his place at C-level, where his unique talent for winning people over and his deep loyalty made him a trusted leader. Not everything was always perfect — but everything was always manageable. And yet, after 25 years in the corporate world, a quiet question kept growing louder: How can I keep on living while always following someone else’s rules? The rules of my boss. The rules of my clients.
The rules of an entire industry.
He wanted to build a company grounded in authenticity, loyalty, and joy — on his own terms. What defines him is not just his experience — it’s how quickly he gets back up when he falls. In the blink of an eye. That resilience, his joy, and his loyalty give this team strength — especially in tough times. Always joyful. Always loyal. Always true.
Over the past two years, our journey was shaped by moments of drive, doubt, and rediscovery. We’ve learned that stillness can be its own form of evolution — a balance between action and pause.
As a brand, we grow with our community.
We believe in Pushing Potentials — mentally, physically, interpersonally. Since 2022, we’ve been working relentlessly to create the crème de la crème of card holders. Now, in 2025, we're almost ready to launch our exclusive Founders Edition. This is just the beginning with many more next-level products in the pipeline for you!
From corporate comfort to wild entrepreneurship — we’re diving into ice-cold water. We held our breath. For 2.5 years. Working underwater – cold, focused, stripped of comfort. Now we’re surfacing. This first step into visibility feels like a long-awaited inhale. We’re building this company to live what matters to us. If that resonates with you – you are already part of it! Let´s push NETIC to life!
Because sometimes, all it takes is one life-changing push.
Finally — a wallet that clicks with your lifestyle. Push² — pronounced Push Push — is a new invention. A button-free way to release your cards — push to release, push to lock in. Our perfected card-holder gives you clear visibility, quick access, and reliable order. We created a cardholder-wallet that complements your style and your sense of design.
NETIC comes from magnetic. It stands for the bond we share — between people, ideas, and everything we create. When we have an idea, it pulls us in like a magnet — and we hold on. Even when the process gets tough, we stick together to bring it to life.
Vi grew up in a family restaurant — and with it, a deep-rooted sense of entrepreneurship. Her head was always full of ideas. At seven, she cut up kitchen towels to create “fashion pieces” with glue and imagination — and got into serious trouble with her mom.
Years later, she nearly set her student flat on fire trying to build a slim, inflatable shoe for bruised feet — made for the walk home after a night out in heels.At seventeen, she skipped lectures for a crash course in wellness therapy — paid off over a year as a student. The plan: to build automated wellness spaces powered by machines, available anytime, anywhere. Ideas were never enough.
If I build something, I need to understand every step, every detail — the logic, the feeling, the potential behind it.
As you can imagine… most of those ideas didn’t go anywhere. Let’s blame the timing, not the vision.
After studying International Business, Vi worked as a creative strategist in the corporate world — but the question never left her:
Is this really everything I can achieve?
NETIC became her answer.
A return to that fearless, childhood urge to create something real, bold, and entirely her own. A dream 30 years in the making — now coming to life.
And you’re a part of it!
We envisioned a brand with its own essence: a distinct visual and verbal language that elevates this card ejector wallet into the world of fashion — made to impress with your individual style. Crafting this wallet was no easy task. The greatest challenge? Developing our unique Push² Design — all within an incredibly compact space. Anyone can make a wallet. But creating a fully-featured one that’s only marginally larger and heavier than the cards it holds? That’s a true feat.
We are all in. We invested our savings and taught ourselves everything it took — from 3D modeling and precision handcrafting to renderings, website, and concept.
Every detail you see is made by us — and made to push what’s possible.
NETIC began as a family project Christmas 2022 — born from the simple desire to build something we couldn't find.
We had just built our own ultra-slim leather wallet — held it in our hands — and thought: what if a single push made the cards slide out, and another click locked them back in? No buttons. No distractions. Just pure function wrapped in clean, premium design.
We didn't come from wealth, but from something far more powerful: creativity and grit. Our parents immigrated to Germany with little, but taught us something priceless — if it doesn’t exist, you create it. As kids, we played with handcrafted toys. Broken things were never thrown away — they were repaired, reimagined, or turned into something better. Our father even built small machines for our restaurant — in wildly creative ways you’d never expect.
John has been a gifted musician since childhood, he’s always had a deep sense for harmony — in music, design, and systems.
He studied Finance, taught himself to code — especially in the field of AI — and now works full-time as an IT engineer. Along the way, of building NETIC, he also learned 3D sculpting and high-precision crafting — completely self-taught, driven by curiosity. Like many teenagers, he grew up under silent pressure to 'become somebody' — shoutout to the Asian kids; you know what that means. He freed himself from external expectations — from the quiet pressure of society — and followed his own rhythm.
What started as a side project turned into a mission: to design the best slim wallet to serve your needs. A wallet that reflects who we are — and what we believe the world needs more of: Bold ideas and clean design to make you stand out.
NETIC is family-built. And proudly so.
At NETIC Design, we’re committed to unlocking the full potential in every area of life. Inspired by our signature innovation — the Push² Design — and the emotions behind its invention, the NETIC Wallet is a symbol of momentum. Of that quiet urge to keep going, to keep pushing forward.
Marcel grew up in a doctor’s family — having everything he needed, but still chose to work and pay for two diploma degrees by himself. He rocketed through his career, built a more-than-comfortable life, and found his place at C-level, where his unique talent for winning people over and his deep loyalty made him a trusted leader. Not everything was always perfect — but everything was always manageable. And yet, after 25 years in the corporate world, a quiet question kept growing louder: How can I keep on living while always following someone else’s rules? The rules of my boss. The rules of my clients.
The rules of an entire industry.
He wanted to build a company grounded in authenticity, loyalty, and joy — on his own terms. What defines him is not just his experience — it’s how quickly he gets back up when he falls. In the blink of an eye. That resilience, his joy, and his loyalty give this team strength — especially in tough times. Always joyful. Always loyal. Always true.
Over the past two years, our journey was shaped by moments of drive, doubt, and rediscovery. We’ve learned that stillness can be its own form of evolution — a balance between action and pause.
As a brand, we grow with our community.
We believe in Pushing Potentials — mentally, physically, interpersonally. Since 2022, we’ve been working relentlessly to create the crème de la crème of card holders. Now, in 2025, we're almost ready to launch our exclusive Founders Edition. This is just the beginning with many more next-level products in the pipeline for you!
From corporate comfort to wild entrepreneurship — we’re diving into ice-cold water. We held our breath. For 2,5 years. Working underwater – cold, focused, stripped of comfort. Now we’re surfacing. This first step intovisibility feels like a long-awaited inhale. We’re building this company to live what matters to us. If that resonates with you – you are already part of it! Let´s push NETIC to life.
Because sometimes, all it takes is one life-changing push.
Push² — pronounced Push Push — is a new invention. A button-free way to release your cards — push to release, push to lock in. Our perfected card-holder gives you clear visibility, quick access, and reliable order. We created a cardholder-wallet that complements your style and your sense of design.
NETIC comes from magnetic. It stands for the bond we share — between people, ideas, and everything we create. When we have an idea, it pulls us in like a magnet — and we hold on. Even when the process gets tough, we stick together to bring it to life.
Vi grew up in a family restaurant — and with it, a deep-rooted sense of entrepreneurship. Her head was always full of ideas. At seven, she cut up kitchen towels to create “fashion pieces” with glue and imagination — and got into serious trouble with her mom.
Years later, she nearly set her student flat on fire trying to build a slim, inflatable shoe for bruised feet — made for the walk home after a night out in heels. At seventeen, she skipped lectures for a crash course in wellness therapy — paid off over a year as a student. The plan: to build automated wellness spaces powered by machines, available anytime, anywhere.
Ideas were never enough.
If I build something, I need to understand every step, every detail — the logic, the feeling, the potential behind it.
As you can imagine… most of those ideas didn’t go anywhere. Let’s blame the timing, not the vision.
After studying International Business, Vi worked as a creative strategist in the corporate world — but the question never left her: Is this really everything I can achieve?
NETIC became her answer.
A return to that fearless, childhood urge to create something real, bold, and entirely her own. A dream 30 years in the making — now coming to life. And you’re a part of it!
We envisioned a brand with its own essence: a distinct visual and verbal language that elevates this card ejector wallet into the world of fashion — made to impress with your individual style. Crafting this wallet was no easy task. The greatest challenge? Developing our unique Push² Design — all within an incredibly compact space. Anyone can make a wallet. But creating a fully-featured one that’s only marginally larger and heavier than the cards it holds? That’s a true feat.
We are all in. We invested our savings and taught ourselves everything it took — from 3D modeling and precision handcrafting to renderings, website, and concept.
Every detail you see is made by us — and made to push what’s possible.
NETIC began as a family project Christmas 2022 — born from the simple desire to build something we couldn't find.
We had just built our own ultra-slim leather wallet — held it in our hands — and thought: what if a single push made the cards slide out, and another click locked them back in? No buttons. No distractions. Just pure function wrapped in clean, premium design.
We didn't come from wealth, but from something far more powerful: creativity and grit. Our parents immigrated to Germany with little, but taught us something priceless — if it doesn’t exist, you create it. As kids, we played with handcrafted toys. Broken things were never thrown away — they were repaired, reimagined, or turned into something better. Our father even built small machines for our restaurant — in wildly creative ways you’d never expect.
John has been a gifted musician since childhood, he’s always had a deep sense for harmony — in music, design, and systems.
He studied Finance, taught himself to code — especially in the field of AI — and now works full-time as an IT engineer. Along the way, of building NETIC, he also learned 3D sculpting and high-precision crafting — completely self-taught, driven by curiosity. Like many teenagers, he grew up under silent pressure to 'become somebody' — shoutout to the Asian kids; you know what that means. He freed himself from external expectations — from the quiet pressure of society — and followed his own rhythm.
What started as a side project turned into a mission: to design the best slim wallet to serve your needs. A wallet that reflects who we are — and what we believe the world needs more of: Bold ideas and clean design to make you stand out.
NETIC is family-built. And proudly so.
At NETIC Design, we’re committed to unlocking the full potential in every area of life. Inspired by our signature innovation — the Push² Design — and the emotions behind its invention, the NETIC Wallet is a symbol of momentum. Of that quiet urge to keep going, to keep pushing forward.
Marcel grew up in a doctor’s family — having everything he needed, but still chose to work and pay for two diploma degrees by himself. He rocketed through his career, built a more-than-comfortable life, and found his place at C-level, where his unique talent for winning people over and his deep loyalty made him a trusted leader. Not everything was always perfect — but everything was always manageable. And yet, after 25 years in the corporate world, a quiet question kept growing louder: How can I keep on living while always following someone else’s rules? The rules of my boss. The rules of my clients.
The rules of an entire industry.
He wanted to build a company grounded in authenticity, loyalty, and joy — on his own terms. What defines him is not just his experience — it’s how quickly he gets back up when he falls. In the blink of an eye. That resilience, his joy, and his loyalty give this team strength — especially in tough times. Always joyful. Always loyal. Always true.
Over the past two years, our journey was shaped by moments of drive, doubt, and rediscovery. We’ve learned that stillness can be its own form of evolution — a balance between action and pause.
As a brand, we grow with our community.
We believe in Pushing Potentials — mentally, physically, interpersonally. Since 2022, we’ve been working relentlessly to create the crème de la crème of card holders. Now, in 2025, we're almost ready to launch our exclusive Founders Edition. This is just the beginning with many more next-level products in the pipeline for you!
From corporate comfort to wild entrepreneurship — we’re diving into ice-cold water. We held our breath. For 2,5 years. Working underwater – cold, focused, stripped of comfort. Now we’re surfacing. This first step intovisibility feels like a long-awaited inhale. We’re building this company to live what matters to us. If that resonates with you – you are already part of it! Let´s push NETIC to life!
Because sometimes, all it takes is one life-changing push.
